Side-by-side relocation research with housing, income, commute, career, lifestyle, and friction signals. Green marks the strongest metric in each row; red marks the weakest.
Appleton, WI
Home
$302,027
Rent
$1,189/mo
Income
$80,483
Pop.
75,344
Career
75
Remote
42
Brookfield, WI
Home
$524,532
Rent
$2,017/mo
Income
$129,548
Pop.
41,268
Career
81
Remote
53
Madison, WI
Home
$429,253
Rent
$1,697/mo
Income
$78,050
Pop.
285,300
Career
97
Remote
51
| Metric | Appleton, WI | Brookfield, WI | Madison, WI |
|---|---|---|---|
| Population | 75,344 | 41,268 | 285,300 |
| Population growth / yr | -0.1% | -0.1% | +1.4% |
| Median home value | $302,027 | $524,532 | $429,253 |
| Median rent | $1,189/mo | $2,017/mo | $1,697/mo |
| Median household income | $80,483 | $129,548 | $78,050 |
| Home value YoY | +7.4% | +5.0% | +2.2% |
| 5-year home CAGR | +9.2% | +6.2% | +5.8% |
| Off 5-year peak | +0.0% | +0.0% | -0.0% |
| Momentum score | 76 | 68 | 71 |
| Career fit | 75 | 81 | 97 |
| Remote-work fit | 42 | 53 | 51 |
| Average commute | 21 min | 22 min | 21 min |
| Traffic friction | 29 | 32 | 33 |
| Public transit gap | 95 | 98 | 63 |
| Outdoors fit | 33 | 33 | 33 |
| Dating scene proxy | 34 | 28 | 66 |
Best-fit read
- Appleton, WI tends to score better for lower purchase budget.
- Appleton, WI tends to score better for lower rent.
- Brookfield, WI tends to score better for higher local income.
- Madison, WI tends to score better for career momentum.
- Brookfield, WI tends to score better for remote-work fit.
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Appleton, WI profile
Brookfield, WI profile
Madison, WI profile